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Don’t do a consumer startup here. Most consumer startups need eyeballs to monetize and that means big cash and a long runway. It’s near impossible to do that here. I can’t think of a successful consumer focused startup that hasn’t raised big institutional money and succeeded. On the other hand, SaaS is bootstrappable and can grow slowly. I’m actually surprised PH startups haven’t done more SaaS. Besides ourselves, I actually can’t think of another one.


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