After David Sacks decided to move his social networking startup to the Bay Area last year, he faced another choice: Should he set up shop in Santa Clara County, the traditional heart of Silicon Valley? Instead, the founder and CEO of Yammer — a Twitter-like microblogging service for the office — settled amid a cluster of other social networking startups in the South of Market area of San Francisco, close to restaurants, bars and other big-city entertainment attractions.
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