A new company called Ahhha wants to change that. The goal is to take all those random idea and crowdsource the process of turning them into designs and products that you can actually make money from. People enter their ideas into the website, then other users can weigh in, voting ideas up or down and also contributing their own thoughts. In the tortilla example, someone could say, “Man, I would totally buy that!” and endorse the idea, or a food chemist might offer some ideas about the possible ingredients.
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