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Two years ago, Aaron Patzer took on the giants, introducing Mint.com, an online personal finance tool designed to be easier to use than Intuit’s Quicken and Microsoft Money. Mr. Patzer said his quest was born from his personal frustration in organizing his finances, noting at the time that “Quicken is not quick.” Apparently, many agreed: Mint quickly grew to be a 35-employee company with 1.7 million users.


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